When you think of ultra-luxury automobiles, the usual suspects come to mind, your Rolls-Royces, your Bentleys, and your high-end Range Rovers. However, there is one brand that can match those manufacturers in luxury and opulence, and that brand is Maybach. This German brand has a long and rich of a history as the English ultra-luxury brands.
These days Maybach is under the purview of fellow German luxury automaker Mercedes-Benz, which means that they are the absolute pinnacle of technology and quality. If you have ever dreamed of experiencing a level of magnificence normally reserved for royalty and the top of the 1%, then head over to Lion Heart Lifestyle to rent the Mercedes-Maybach S600 silver and make that dream a reality.
History of Maybach
The company was formed in 1909 by Wilhelm Maybach, the former technical director of Daimler-Motoren-Gesellschaft, an engineering company that would later manufacture automobiles. In its first incarnation, Maybach was a company that only manufactured aircraft engines, but in 1912, they shifted to manufacturing engines in general. They built diesel and gas engines for rail cars, aircraft, and even zeppelins. In fact, they built airship engines for Count Ferdinand von Zeppelin, after whom that type of airship is named.
The company started building cars in 1919 and their vehicles were all of the luxurious variety. One standout model was the Maybach 12 DS. Built in 1929, it was the first car to have a V12 engine. The period between 1921 and 1940 was considered to be Maybach’s Golden Age. During World War 2, automobile production would cease as the company focused on producing engines for the tanks and half-tracks of the Nazi army. The engine building plant was located in Friedrichshafen and was one of the many targets of the allied bombing campaign in that area. After the cessation of the war, repairs were made to the factory, but automobile production did not resume since the focus was on reconstruction.
In 1960 the Maybach name was sold to Daimler where it lay dormant for 37 years. It was revived in 1997 as part of Mercedes-Benz’s bid to join the ranks of ultra-luxury automobiles. Unfortunately, the company would suffer some growing pains because of that effort.
The First Revival
The first brand new models of the revival were the Maybach 57 and Maybach 62. They were intended to compete with vehicles from the likes of Rolls-Royce and Bentley since both of those brands had been purchased by rival German automakers, BMW and Volkswagen, respectively. Mercedes-Benz was expecting big sales from the revived Maybach brand, but those sales never materialized. There were several reasons for the poor sales: the Maybach brand was not as well known as the Rolls-Royce or Bentley brands; they were poor to drive because they were basically a brand new body placed onto the outdated Mercedes S-Class chassis; they were not driver’s cars, they were meant to be chauffeured, which limited their appeal. Ultimately, the poor reception and anemic sales lead to the cancellation of the Maybach brand in 2012.
The Second Revival
In 2014 Mercedes announced that Maybach would make its return, this time not as a separate brand unto itself, but as a sub-brand of Mercedes-Benz and new vehicles under that brand would have the name Mercedes-Maybach. Mercedes-Benz knew that the new Mercedes-Maybachs needed to be able to compete with the vehicles from Rolls-Royce and Bentley not just in terms of comfort and luxury, but also in terms of power and handling. So, instead of dropping a new body an old chassis, the new Mercedes-Maybachs are more refined versions of the standard Mercedes-Benz S-Class luxury sedans. They are also designed to be more driver-focused.
That renewed focus has given the Maybach brand a new lease on life and it is now far more well known than it was before. In fact, since it is not as ubiquitous and well known as the Rolls-Royce and Bentley brands, it is now seen as being more exclusive than they are. The obscurity of the Maybach name was once a weakness, but now it has become a strength.
The Mercedes-Maybach S600 is the flagship car of the new line. The S600 designation was once part of the Mercedes-Benz line, but now it is exclusive to the Mercedes-Maybach sub-brand. The S600 has a shorter wheelbase than the previous Maybach models, which improves its handling considerably, so it is no longer as unwieldy as before. The driving enjoyment does not stop at just the handling, the engine is a powerful twin-turbo V12 that is capable of smoothly propelling the car to 60 MPH in just five seconds. The acceleration doesn’t have the whiplash-inducing urgency of a supercar, rather it is a smooth build, like a jet accelerating down a runway.
While the Maybach S600 is certainly fun to drive, we’re here for the luxury, and the Maybach delivers that in spades. The front seats are supremely comfortable; they are heated, ventilated, and have a massage function built in. As good as they are, they pale in comparison to the rear seats, which are akin to what you would find in business class on a top-class airline. They have the same amenities as the front seats, but they also have fold-out ottomans to rest your feet. Rear passengers also enjoy heated or cooled cupholders, a fold-out table for work or play, and remote controls to access the screens mounted on the back of the front seats. Once you’re cradled in those bucket seats, which are covered in hand-stitched leather, you will never want to leave.
Rent The Silver Mercedes-Maybach S600 Today
The S600 is more like a luxury yacht or a private jet for the road than it is a mere car. The level of technology and comfort in this vehicle is unparalleled even when compared to the best of Rolls-Royce or Bentley. Whether you are in the front seat or the back seat, the Mercedes-Maybach S600 silver will give you a ride you will never forget. So, head to Lion Heart Lifestyle to experience the magnificence of one of the best ultra-luxury cars in the world.